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August 14, 2019

Working in Wireless: Mobile-First Entrepreneurs .

Working in Wireless: Mobile-First Entrepreneurs


Anderson Sullivan

Wireless devices are an integral part of our day-to-day life. You use your phone to check the news, contact family and friends, and even play games—and today, people are even using their wireless device to jumpstart their careers.

In 2018 alone, Americans used a record 28.58 trillion megabytes of mobile data, 73 times more than was used in 2010. With all this wireless use, it’s no surprise that people are embracing the power of mobile devices to enhance their careers and find new work. Let’s take a look at some of the new job opportunities that are uniquely mobile-first:

Mobile App Developer

There are apps for just about anything, and they wouldn’t exist without mobile app developers. An app developer is a software engineer who programs and tests apps for mobile devices.

Mobile app developers often work in teams and interact with graphic designers, data scientists, and other software experts to develop apps that are user friendly and meet consumer needs. They often have specialized training in design for specific devices—like our phones—and have to understand different programming languages for multiple operating systems.

Ten years ago, mobile app development was in its infancy. Then came the introduction of 4G, which drove a nearly $100 billion increase in GDP, spurred an 84 percent increase in wireless-related jobs, and enabled the creation of new industries, like the vibrant app ecosystem we enjoy today. Now, mobile app developers are in high demand!

Social Media Influencers

Did you see that viral tweet? What about your favorite account’s latest Instagram photo? Seventy-two percent of American adults use at least one social media site, and 80 percent of our total time spent on social media platforms occur on mobile devices. As social media has grown in popularity, work as a social media influencer has become a lucrative career or side-gig.

Social media influencers are users who have established credibility in a specific sphere and have a large social media following. Influencers offer their followers a glimpse into their daily life and connect with them over shared interests and updates. They are mostly found on Instagram, but exist across all social media platforms, and can be anyone who creates content for an interested audience—such as a blogger, a celebrity or even a pet owner.

To earn income, influencers often partner with brands to create posts that show off the brand’s products to their audience. These posts often feature photographs shot and edited on wireless devices, and the influencers work to develop a cohesive style and brand throughout their online presence. From beauty bloggers to cheese plate connoisseurs, there is an influencer account for every interest, no matter how niche!

On-demand Platforms

Every time you use an app to hail a rideshare, order delivery from your favorite restaurant or even schedule movers, you are connecting with another person that is using the app to find work that fits their schedule and interests.

People who work on-demand may choose to do so for a variety of reasons–from making some extra cash on the side all the way to dipping their toe into the entrepreneurial waters—but what they all have in common is the ability to choose when and where they work, giving them the freedom to determine their own schedule.

Wireless devices continue to create new opportunities for the American work force. Just as 4G opened the door to new industries and jobs, we look forward to seeing what opportunities emerge as 5G becomes a reality.

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