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May 23, 2018

Txt Me When U Land: How Smartphones Make Travel Easy and Safe .

Txt Me When U Land: How Smartphones Make Travel Easy and Safe

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CTIA Research Team

Annually, U.S. residents take over two billion trips, and increasingly, mobile phones are becoming an essential tool of the American traveler.

Smartphone Use in Travel

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Smartphone Use in Travel

A 2016 survey of American smartphone users found that 51 percent use their devices for travel-related activities. Seventy-one percent of those do so at least weekly. In 2016, the majority of daily visits by U.S. consumers to top travel websites came from mobile web, and 44 percent of American smartphone users have searched for discounts on their phones while taking trips.

If you’ve made plans to travel this season, whether for work, family, or just to escape, there’s a good chance you’ve used your phone to do so. And you aren’t alone—a 2016 survey of American smartphone users found that 51 percent use their devices for travel-related activities. Seventy-one percent of those do so at least weekly. In 2016, the majority of daily visits by U.S. consumers to top travel websites came from mobile web, and 44 percent of American smartphone users have searched for discounts on their phones while taking trips.

Once you know the destination, your phone can help you work out the details. In 2016, 148.3 million travel bookings were made on mobile phones. Nearly half of American travelers who book flights have used mobile apps from major airlines, and globally, 42 percent of travelers have booked a hotel on their mobile phone

Mobile Phones as Travel Accessory

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Mobile Phones as Travel Accessory

According to travelers, the most important trip accessory is not a pair of headphones, nor a camera, not even a loved one—it’s a mobile phone, picked by 76 percent of global travelers.

Even the most seasoned of travelers might forget a toothbrush or a pair of pants, but those are nothing to sweat. According to travelers, the most important trip accessory is not a pair of headphones, nor a camera, not even a loved one—it’s a mobile phone, picked by 76 percent of global travelers.

The wireless industry certainly recognizes the extent to which casual travelers and globetrotters alike rely on their mobile phones. If you’re one of the over 80 million Americans who travel overseas, consider taking advantage of programs that provide affordable international mobile plans or devices. More information on choosing internationally-capable devices or plans can be found here.

So whether you are attending a business conference halfway across the state or booking a stay on an island paradise halfway around the world, chances are that your mobile phone is the most indispensable part of your journey. And with the world quite literally in the palm of your hand, it’s obvious why.

 

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