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January 29, 2021

America’s Wireless Companies Respond to COVID-19: January 2021 Recap .

America’s Wireless Companies Respond to COVID-19: January 2021 Recap


As schools, businesses and communities continue adapting to the ongoing COVID-19 pandemic, the wireless industry is stepping up to provide critical resources and support to those who need it most. Let’s take a look to see how wireless companies lent a virtual helping hand to students, first responders, health workers and small businesses in the month of January:

  • As part of the employee-led AT&T Believes program to create economic opportunities in underserved communities hardest hit by COVID-19, AT&T donated $135,000 to three organizations in Milwaukee that are focused on fostering upward mobility and paths to success for students and families, who have been impacted by the pandemic.
  • T-Mobile introduced Magenta Edge, a new initiative helping to educate, inspire and support small business owners nationwide, with a focus on Black-owned small businesses disproportionately impacted by COVID-19.
  • To help keep frontline heroes fed as they work around the clock responding to COVID-19, Verizon is expanding its “Food for Frontline Workers” program to healthcare workers and first responders in the greater Los Angeles area. The program has provided 150,000 meals across the country since the early weeks of the COVID-19 pandemic.
  • Qualcomm promoted its #DigitalGiveBack drive in partnership with Computers 2 Kids San Diego to help more kids gain access to computers and wireless technology as they continue to learn virtually due to COVID-19.
  • As the pandemic has created a major shift to online, contactless retail options, Samsung launched its Live Virtual Assistant for U.S. customers to provide virtual customer consultations, which will blend the digital shopping experience with in-store human interaction.
  • While COVID-19 continues to drive demand for digitized solutions for work, learning, shopping and entertainment, Nokia’s Bell Labs is exploring the opportunities for 5G and wireless technology to help revitalize businesses and industries in a post-pandemic world.

Now more than ever, wireless is playing a critical role in keeping us connected to our family and friends, our jobs, our schools and our communities, and we are proud of our members and the industry for their tireless efforts in these trying times. We will continue to share our members’ stories here and on the CTIA website.

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