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CTIA WIRELESS 2008® Showcases Mobile Lifestyle Innovations


March 18, 2008

Exhibits and Conference Tracks Featuring 4G Innovations, Emerging Technologies, Green Business Practices and the Mobile Lifestyle to Attract More than 40,000 Attendees from 125 Countries

Washington, D.C. – CTIA WIRELESS 2008®, the premier global event representing the $500 billion global wireless industry, will welcome more than 40,000 attendees to the Las Vegas Convention Center on April 1 – 3.  The international show will feature more than 1,200 exhibitors showcasing offerings that span the device, infrastructure, enabling technology, entertainment and business application sectors. CTIA attendees from more than 125 countries will experience the evolution of wireless technologies – and what that means for subscribers – throughout the show, from panel discussions to exhibits.

Keynote speakers will include mobile operator CEOs Arun Sarin of Vodafone, Lowell McAdam of Verizon Wireless and Dan Hesse of Sprint Nextel as well as Sir Richard Branson, founder and chairman of Virgin Group, Marco Boerries, president of Yahoo! Mobile, Robert Bach, president of Microsoft’s entertainment and devices division, and chief executives from Alcatel Lucent, Ericsson, Nokia Siemens Networks and Nortel. 

“This is our biggest year ever,” said Robert Mesirow, CTIA vice president and show director. “Despite an uncertain economic outlook in some industries, we’re going to have at least 300 new companies participating as exhibitors this year, and some of the industry’s most influential thought-leaders are choosing CTIA WIRELESS as a platform for introducing new products and sharing their visions for making the connected lifestyle a reality.”
This year’s show will feature three conference tracks addressing the most important issues facing wireless carriers, mobile device and infrastructure manufacturers, content developers, media companies, and technology enablers. This year’s tracks will focus on: Mobile Blueprint, Mobile Lifestyles and Mobile "Customer-ization". Session and speaker details can be found at: http://www.ctiawireless.com/events/educational_sessions.cfm

Show Highlights

  • Road to 4G:  This experiential zone in the lobby of the Las Vegas Convention Center will allow attendees to interact with the new mobile technologies and devices – and future developments – that are changing the way we work, play and communicate.
  • International Pavilions:  Canada, China, Finland, India, Ireland, Korea, Spain, Taiwan and the UK will present companies on the exhibit floor showcasing the latest advances in wireless communications, internet, entertainment and broadband mobile technologies and solutions.
  • Specialized Summits:  Once again, CTIA will host a wide range of in-depth specialty summits, including Mobile Entertainment LIVE!; the Converged Services Summit; Marketing—The Mobile Channel; the Tower Technology Summit; Andrew Seybold University; and the Smartphone Summit. For more information on partner conferences and seminars visit:
    http://www.ctiawireless.com/events/sessions_seminars.cfm
  • Fashion in Motion: CTIA WIRLESS will again present Fashion in Motion, a couture-style technology fashion show featuring the latest wireless devices, accessories, smart fabrics and fashions.  Live runway shows displaying a collection of the most innovative and creative products and prototypes in tech fashion will take place on the Mobile Entertainment eXpo stage in Hall C4
  • Green Initiatives:  CTIA, partnering with the Las Vegas Convention Center and Freeman, is reducing waste through various initiatives, increasing recycling opportunities, and making it easy for attendees to recycle their retired mobile devices onsite and when they return home.

About CTIA WIRELESS 2008®
As the premier global event representing the $500 billion global wireless industry and the largest wireless show in the world, CTIA WIRELESS 2008 brings together all industries affected by wireless technology for three days of intense learning and networking. Visit www.ctia.org/ctiawireless.

Note to journalists: Press and analyst registration for CTIA WIRELESS 2008 is open at: https://registration.itnintl.com/ctiawireless08/reg/regPress.aspx

Media Contacts:
Media Strategies for CTIA WIRELESS
Cheryl Delgreco
cdelgreco@msipr.com
617-723-4004

Liora Bram
lbram@msipr.com
617-864-3931

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CTIA -The Wireless Association® is the international association for the wireless telecommunications industry, representing carriers, manufacturers and wireless Internet providers. CTIA is also recognized as the premiere producer of two annual technology events representing the complete wireless, mobile and Internet industries: CTIA WIRELESS 2008 takes place in Las Vegas April 1-3; CTIA WIRELESS I.T. & Entertainment 2008 takes place in San Francisco September 10-12. Visit www.ctia.org.