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CTIA is the International Association for the Wireless Telecommunications Industry, Dedicated to Expanding the Wireless Frontier


CTIA develops a monthly series of videos on new products, services and initiatives that benefit consumers. Wireless is constantly and dramatically changing the way we live, work and play. While each month's theme changes, these "Wonder of Wireless" features highlight: 

  Wireless at Work – Focuses on innovative products and services.

  Industry Insider – Interviews with policymakers and influentials on various issues.

  Policy Point – Explains CTIA's position on a variety of policy topics.

  Wireless Lifesaver – Identifies individuals who have used their mobile devices and services to save a life, stop a crime or in the event of medical emergency.

To select which monthly WOW segment you would like to receive notices about, please click here.

To view this month's WOW webcasts, please click here.

Average Wireless Customer Bill and Use (1987 – 2008)
The following chart illustrates how the average local monthly bill per subscriber has decreased in the past 21 years, from 1987 to June 30, 2008.

Talk is Cheaper

  • During the last 21 years, wireless subscribers’ average local monthly bill has decreased by nearly 50%.
  • What started as a nearly $100 monthly bill in 1987 averaged just $48.54 in June 2008.
  • In 1995 consumers used an average of 119 minutes per month and paid about $51. Today, consumers use an average of 769 minutes each month and pay around $48.54. They’re getting more time to talk at the same time they are paying less for service. 
  • Beyond consumers’ average 769 voice minutes a month, they’re sending and receiving text and photo messages, browsing the web, playing games and listing to music -- all for that low monthly rate.




* 2008 data reflects six-month data for
   Jan. 1 – June 30, 2008, industry-wide.