Goal
Provide a young, mobile audience with a fun, easy, on-the-go way to meet people. g8wave sees txt2flrt as the first of a series of mobile services its partners can offer utilizing g8wave's mobile messaging platform.

As txt2flrt is a premium service, using a CSC for premium billing was simply the best way to make it happen. txt2flrt launched here in the U.S. as soon as the environment was appropriate, both from the consumers perspective as well as the carriers'.

Promotional Campaign Description
Promotional materials are designed to convey the idea that you can chat, flirt, maybe even meet someone special anytime, anywhere by utilizing the text messaging feature on your cell phone. g8wave matchs user preferences; from there, users can make the experience their own.

Partners
Clients that use our compaign management tools range from major bands (311, DMC) to companies like Student Universe and media companies. g8wave coordinates campaigns for The Blue Man Group and Newbury Comics, and its affiliates range from major daily newspapers (The Washington Post) to alternative newsweeklies (The San Francisco Bay Guardian).

Intended Target Market
Active, mobile singles ages 18 to 26.

Results
In the U.S., txt2flrt has an active database approaching 100,000 members, and that number is growing steadily.

Learn More
http://www.txt2flrt.com/ or http://www.g8wave.com/.

Common short codes (CSCs) are administered by a single CSC Administrator (CSCA) - CTIA-The Wireless Association® - for a group of U.S. wireless carriers. In addition, the CSCA oversees the technical and operational aspects of CSC functions and maintains a single database of available, reserved, and registered CSCs.

For more information please visit the CSCA site.


     


Pages:  1,  2