In a Hillcon Valley blog post on Monday, Ruth Milkman, FCC's Wireless Bureau chief said, "There is tremendous agreement that wireless is vibrant and contributes to the economy. It’s a phenomenal set of services and applications."
 
We couldn't agree more. While we may be a bit biased, I think all of us have been impressed by some wireless app, device, technology, etc. As I mentioned in yesterday's post on our filing to the FCC on innovation and investment, this is an industry that is responsive to consumers and fiercely competes with one another for each customer. 
 
In CTIA's wireless competition filing to the FCC  in response, we highlight numerous examples of how the wireless ecosystem (made up of carriers, infrastructure suppliers, device manufacturers, operating system providers, and applications developers) remains competitive at every level.
 
This means that consumers and businesses are benefiting from the lowest prices, highest minutes of use, most innovative services and devices, most robust mobile broadband networks, and least concentrated wireless market among our global competitors.
 
But this fiercely competitive state of the mobile industry was no accident: it emerged from long-standing, market-driven policies, embraced on a bipartisan basis, favoring flexibility over command-and-control and competition over economic regulation.
 
Finally, we also highlighted additional steps (starting on page 77) that the Commission can take to facilitate on-going competition and ensure that consumers will continue to reap tremendous benefits from the mobile wireless sector. 
 
After all, as John Donovan, AT&T’s CTO said in his keynote at CTIA WIRELESS I.T. & Entertainment Show last week, “It’s a customer’s world; we’re just a part of it.”

With policymakers focusing on healthcare, wireless devices and services are an important part of the solution for improving medical care while reducing costs. Kent Dicks, CEO of MedApps, a remote health monitoring solution, discusses the potential for mHealth. Take a listen.

Wireless technology can provide both traffic management systems & drivers with real-time data to better identify highway congestion & to ultimately save time, money & reduce emissions. Nokia's Quinn Jacobson talks about his company's efforts to help drivers & traffic specialists better handle our crowded highways. Take a listen.

mHealth is a main theme here at International CTIA WIRELESS I.T. & Entertainment 2009® and we wanted to highlight some of the interesting and innovative ways wireless is playing an increasingly important role in the pursuit of wellness through the constant connectivity mobile technologies provide. Aaron Goldmuntz, CarioNet, Inc.’s Dir. of Business Development, shares innovative real-world uses of mHealth products & services.

Over the last few weeks, I've been talking with reporters and bloggers about the new FCC and its focus on the wireless industry. As you've probably read, we are looking forward to educating the FCC (and policymakers) on the facts about the industry. We have a great story and we look forward to the opportunity to share this information with them.
 
Since the agenda for the August 27th meeting has been released, many of those interviews have touched on the three NOIs (notice of inquiry). Specifically, there are two that are focused on the wireless industry – one on innovation and investment and the other on competition. The third is focused on truth-in-billing across numerous industries, including wireless.
 
Here are a few of the stories that have been published based on these interviews:

• 8/24 - ComputerWorld -- Wireless industry defends itself against mounting criticism
• 8/21 - CNET -- FCC takes a closer look at wireless industry
• 8/21 - Forbes -- Telecom facing more active FCC
• 8/17 - GigaOM -- For better mobile broadband, the U.S. needs more spectrum
  

I don’t think you can turn on a TV or read the news without seeing something on healthcare reform. 

But regardless of your opinion on the issue, I think we can all agree that reducing medical costs and errors, removing geographical and economic disparities, and reinforcing consumer-focused & personalized healthcare is a must. 

This is why CTIA, along with a growing number of medical and health policy experts, are talking about mobile wireless technologies and applications that are reshaping the healthcare landscape. Mobile wireless services are in the hands of more than 270 million subscribers – and mHealth solutions are improving healthcare services for millions regardless of location, race, age, gender, or disability. 

A recent article on Fortune.com by TMNG Global’s Richard Nespola paints an interesting picture of how mHealth solutions are cutting costs and changing the way we provide medical care in America.  

CTIA’s “mHealth Solutions and Policy Forum 2009” was mentioned in the story as a recent example of the wireless industry bringing together officials from the White House, Congress, and CDC, along with policy and medical experts to discuss the important role mHealth solutions play in healthcare reform. 

To see video highlights of the event, please click here. And, to learn more about mHealth Solutions, click here. 

Avid blog readers already know that we held the “mHealth Solutions and Policy Forum” on Wednesday with some of the leading medical and policy experts on how wireless technology can play a major role in improving healthcare. While we’re compiling some video clips for you to see and hear these speakers, we thought we’d share some photo highlights of the event.   

Steve Largent, President & CEO of CTIA-The Wireless Association®, welcomes medical and policy experts to the “mHealth Solutions and Policy Forum” at the U.S. Capitol Visitors Center.

Representative Adam Smith (D-WA-9th) gives a keynote address discussing the importance in deploying cost-effective wireless technology solutions which will reduce healthcare costs and expand affordable healthcare options for millions of people. 
 

Dr. Eric J. Topol demonstrates Corventis’ “smart bandaid” which provides real-time electrocardiogram monitoring.  

 

The first panel of speakers is focusing on “Innovating Through Healthcare Reform: The Mobile Solution.”  Several speakers are medical innovators who are applying existing, commonly used mobile applications to address a variety of chronic care and other health conditions.

Sprint representatives are on-site to showcase live demonstrations of innovative mobility solutions for the healthcare industry.

In the second panel, policy experts are discussing how to keep pace with technology innovation.  

This morning CTIA hosted the “mHealth Solutions and Policy Forum” at the Capitol Visitor Center in Washington, D.C., where officials from the White House, Congress, and CDC, along with policy and medical experts talked about how wireless is a major part of the solution when it comes to addressing America’s chronic care crisis.

Some of the speakers from this morning’s impressive line-up included U.S. Representative Adam Smith (D-WA-9, Member of 21st Century Health Care Caucus), Chief Medical Officer of the West Wireless Health Institute and Chief Academic Officer for Scripps Health Dr. Eric Topol and the White House Office of Science and Technology Policy’s Dr. Dan Fletcher.

The key point that was reiterated throughout the morning was that the mobile wireless services you use everyday can also be used to improve your personal health. Since mobile wireless services are a part of daily life for more than 270 million Americans (and 4.1 billion individuals worldwide), there is an incredible opportunity to improve the healthcare industry across the board regardless of geographic location, race, age, gender or disability. Considering healthcare spending in America is at $2.2 trillion each year, an all-time high, today’s speakers agreed that mHealth solutions play an important role in healthcare reform.  

Another key point was that the mHealth discussion isn’t just "pie-in-the-sky" but actually used in real-life right now. In fact, several of our speakers have applied existing, commonly used mobile applications to address a variety of chronic care and other health conditions. 

• Dan Fletcher, PhD; White House Office of Science and Technology Policy – oversaw the development of the CellScope, a cameraphone-microscope. The device takes focused pictures at up to 50x magnification, enough to see red blood cells and the Plasmodium parasite that causes malaria. Modified versions of the scope can also diagnose tuberculosis, skin conditions, dangerous insect bites and abnormal mole growth
• Jonathan Javitt, M.D., MPH; CEO, Telcare – helped develop the Telcheck™, a glucose meter which transmits daily glucose readings to a patient’s caregiver (e.g. physician, nurse/case manager or pharmacist) and relays daily coaching to the patient. It may also be used to link a child with diabetes to a parent or an elderly parent with diabetes to an adult child. In addition, Telcare will launch the Telflo™ wireless peak flow meter for asthma which combines monitoring technology with wireless communications. Physicians and parents will be alerted when a child falls below respiratory flow safe levels or when a child stops testing in the prescribed manner.
• Justin Sims; CEO, Voxiva – Voxiva’s mHealth applications include appointment reminders, sent via SMS (text), email or phone. Reminders can be two-way so patients can either confirm or cancel their appointments. They also offer “daily diaries,” a personal record to keep track of treatments which can be accessed through the phone, text messages or through a web interface to review or to share with others.
• Richard J. Katz, M.D.; Director, Division of Cardiology and Director, Cheney Cardiovascular Institute, The George Washington University Hospital – principle investigator for a trial using the “Pill Phone” to improve medication adherence of hypertensive medications in a Medicaid population. He is also principle investigator for “DC Health Connect,” a cell phone program to manage diabetes and hypertension in Washington, DC health clinics.
• Jay Bernhardt, M.D.; Director, Center for National Health Marketing, Centers for Disease Control (CDC) – currently using emerging mobile technologies to increase the dissemination and potential impact of CDC’s science by reaching wider and more diverse audiences, and tailoring specific health messages to meet unique challenges, such as the response to H1N1 and natural disasters such as hurricanes. The CDC is using mobile technology to facilitate interactive communication and community - thereby empowering people to make healthier and safer decisions. 

Other benefits of wireless health discussed at today’s Forum include:

• Out of the $2.2 trillion we spend on healthcare, $1.4 trillion is spent on treating chronic diseases such as congestive heart failure, diabetes and chronic obstructive pulmonary disease. If patients suffering from chronic conditions agreed to have their doctor monitor them remotely via mobile wireless applications, (i.e. monitor patients’ health and track and guide self-care beyond the doctors’ offices), we would save $21.1 billion per year by reducing emergency care, hospitalization and nursing home costs. 
• Remote monitoring allows the millions of Americans living in rural areas to visit the best doctors’ offices in the country, eliminating healthcare disparities based on geographic location and economic disparities. 
• Healthcare becomes more personal and individualized which means reduction in medical errors, improvements in preventive healthcare and improvements in the medical community’s ability to resolve epidemics
• With the H1N1 (aka swine flu) now being declared a level 6 (meaning a global epidemic is underway), wireless can help to identify and monitor breakouts in areas that may otherwise be undercounted/underreported. This is certainly beneficial for rural areas in the U.S. and also internationally.